The Operating System for Tour & Activity Businesses

Become a smooth operator.

Keep your existing booking platform, let TourSync handle everything else.

  • Organized - every message from your own local number, and all your contact and tour data, in one place
  • No more repetitive tasks - AI does the mundane, you do what only humans can
  • Own every guest - even OTA bookings: we recover the real email and win them back direct

Our promise: measurable review growth in 60 days, or we work free until you get it.

AI handles the admin tasks so you can focus on guests

Trusted by tour & activity operators across North America

What is TourSync?

AI-powered business operations software, built for tour and activity businesses.

TourSync is AI-powered business operations software built specifically for tour and activity businesses. It connects to the booking platform you already use and brings your CRM, guest communications, marketing, automation, and business intelligence into one platform. It's the Operating System your tour business runs on.

TourSync does not replace your booking or ticketing platform. Your booking platform stays exactly where it is. TourSync connects to it, reads every booking and guest into one place, and builds the operational intelligence layer around your existing operation, so the tools that run your business finally talk to each other. More about TourSync.

Sound familiar?

Five tools that don't talk to each other. Paying for the gaps with your time.

A booking platform here. An email tool there. A CRM that half the team doesn't use. Guest messages scattered across five apps. Reports built manually at month end.

TourSync replaces the patchwork - one connected platform with an AI brain at the centre.

Disconnected, expensive, manual stack of disconnected tools converging into one TourSync system, one login, one bill

Seamless integration

Your ticketing platform stays. TourSync builds the intelligence around it.

TourSync plugs directly into the platform you already use - pulls every booking, guest, and tour into one place, then runs AI automations across the rest of your operation.

Most popular integrations

+ any other platform

If you can name it, we can connect to it. Just ask on the call. See all booking platform integrations →

What does TourSync do?

One platform for everything after the booking.

TourSync is tour operator software that pulls four jobs into one login: your CRM and guest data, every guest conversation, your automation and marketing, and the business intelligence to run it all. It's CRM for tour operators, tour operator automation, and reporting, connected end to end.

CRM & Guest Data

  • CRM
  • Guest and booking data
  • Searchable guest history
  • Booking platform sync

Communications

  • Unified inbox
  • SMS
  • WhatsApp
  • Email
  • Voice
  • Social DMs

Automation & Marketing

  • Automated guest journeys
  • Review requests
  • Email marketing
  • Re-engagement
  • Day-of guest communications

Business Intelligence

Who is TourSync for?

Built for one kind of business: tour and activity operators.

TourSync is AI-powered business operations software for tour and activity businesses, food tours, walking tours, sightseeing, experiences, and multi-location operators, running on booking platforms like FareHarbor, Peek Pro, and Rezdy. If your day is spent answering guests, chasing reviews, and stitching tools together between departures, TourSync is built for you.

Read more about who TourSync is for and why it exists.

Your operation

Which one sounds like you?

Select your business size and we'll show you exactly what changes.

You didn't start a tour business to spend your evenings in an inbox. TourSync gives you back the hours, so the only thing that gets your full attention is the guest standing in front of you.

Where you are now

Your phone is your office and your leash.

Inquiries come in while you're guiding. Reviews go unasked because the moment passes. Messages come in across Instagram, email, and text - and you're tracking all of it across five apps.

What changes

A business that runs while you're living it.

You keep your ticketing platform. TourSync connects to it, pulls in every booking and guest, and builds a custom platform around your operation with your AI Brain at the centre.

In practice

  • Custom platform, done for you and managed on your behalf
  • AI Brain trained on your tours, guests, voice and values
  • Keeps your ticketing platform - everything else replaced
  • One inbox - calls, SMS, WhatsApp, email, social DMs
  • Automated guest journey - confirmation, reminder, day-of
  • Review requests triggered after every tour
  • Private & corporate enquiries captured, ready to work
  • Masked OTA emails recovered - every guest becomes yours

"TourSync handles the volume. You handle the moments."

Base · Comms: $347/mo, $497 setup, full audit built in. Switching from another CRM? We waive the setup.

Your team is capable. But their day belongs to whoever emailed last. TourSync absorbs the repetitive so your team stops maintaining and starts delivering.

Where you are now

Your team is talented. But the inbox owns their day.

Admin is answering the same questions on loop. Private and corporate inquiries - real revenue - get tracked in a spreadsheet.

What changes

Your team stops maintaining. They start building.

Every message lands in one unified inbox with full booking context. Standard bookings trigger automated guest journeys. Built, configured, and managed on your behalf.

In practice

  • Custom platform configured to how your team actually works
  • AI Brain trained on brand voice, values, tours and guests
  • Keeps your ticketing platform - everything else replaced
  • One inbox - calls, SMS, WhatsApp, email, social DMs
  • Automated guest journeys - booking through to review
  • Every booking and guest in one searchable place - no app-hopping
  • Private & corporate pipeline - inquiry to confirmed booking
  • AI agent answers guests over chat and voice, day and night

"The mundane gets handled. The meaningful gets your full attention."

Growth: $697/mo, $997 setup, full audit built in. Switching from another CRM? We waive the setup.

At scale, the risk isn't inefficiency - it's inconsistency. TourSync builds a unified intelligence across every location so the standard doesn't slip.

Where you are now

Multiple businesses. One name. No shared intelligence.

What works in one city stays trapped there. Communication quality varies by who's on shift. Across every location, overlapping tools that don't talk to each other.

What changes

Every location performs like your best location.

One AI Brain across your entire operation, learning every market. Every message from every channel in one place. Private and corporate tours through a structured pipeline - automatically.

In practice

  • Custom platform per location, unified at the top
  • AI Brain compounding across every location daily
  • Keeps your ticketing platforms - everything else replaced
  • One inbox across every location and every channel
  • Consistent guest comms across every city and guide
  • Private & corporate - inquiry to drafted proposal, automatically
  • Cross-location performance intelligence - one view
  • Natural language: "Send tomorrow's harbour tour guests their briefing"

"Scale doesn't have to mean losing the personal touch. It just needs better infrastructure."

Premium: from $1,997/mo, $2,997 setup, full audit built in. Switching from another CRM? We waive the setup.

Real operators. Real results.

Don't take our word for it.

★★★★★

"I have become so accustomed to using TourSync and I'm really enjoying it. It serves the need - and more - than I was hoping for. I'm already feeling the benefits of the automations, organisation, and customer journey tracking."

Matthew Schillizzi
Matthew Schillizzi
Owner · Philly's Food Tour · Philadelphia, PA
★★★★★

"TourSync is helping us work smarter, not harder. We are capturing more ways to connect with our guests in a long term relationship and we have a much better sense of the opportunities and what they mean for our business. This is a great business asset for a thriving food tour company like Alberta Food Tours."

Karen Anderson
Karen Anderson
Owner · Alberta Food Tours · Alberta, Canada

The philosophy behind TourSync

AI should do the mundane. So you can do the irreplaceable.

TourSync isn't AI that replaces human contact. It handles the scaffolding so you're free for the moments that matter.

  • Confirmations, follow-ups, review requests - automated
  • Monthly performance reports - generated automatically
  • The nervous guest, the loyal returnee - that's still you
AI handles the admin tasks so you can focus on guests

"TourSync doesn't replace your team. It makes every person on your team capable of things that used to require a team ten times larger."

AI handles the volume
Confirmations, follow-ups, reviews, reports - automated and personalised.
You handle the moments
The nervous guest. The loyal returnee. The corporate client. The experience they'll remember.
You stay in control
TourSync executes. You approve. Trust builds incrementally over time.

Your AI Brain

An AI that knows your business. Learns every day. Remembers everything.

The AI Brain is the business-intelligence layer inside TourSync - the part that reads your data, surfaces what needs attention, and turns plain-language requests into real work. It's how AI for tour operators should work. Most AI tools are generic. Your AI Brain isn't: it's built exclusively from your data and gets smarter every day.

  • Absorbs your tour catalogue, brand voice, and guest history from day one
  • Every booking, review, and message refines it automatically
  • Spots which tours fill themselves and which ones need a marketing push
  • The intelligence it builds belongs entirely to you

Live business insights

TourSync Business Insights panel showing categories: Needs action (2), Keep an eye on (5), and Opportunities (8), with example items like 'This weekend has 41 guests vs typical 83 - push a promo.'

An actual morning briefing from one operator's TourSync.

Your voice & values

Every message reflects how you communicate. It sounds like you, not a chatbot.

Your tours

Every detail, nuance, and seasonal pattern. Knows which fill fast and which need a push.

Your guests

Who books, who returns, who refers. Communicates individually, not generically.

Your patterns

Seasonality, peak windows, lead times - learned from your own booking history.

What's working

Monthly intelligence - what's performing, what isn't, where the opportunities are.

Compounds over time

The longer you run TourSync, the more valuable your AI Brain becomes. That intelligence is yours alone.

"The longer you run TourSync, the smarter your AI Brain gets - and that intelligence belongs entirely to you."

Getting started

From alignment call to fully operational. Here's how it works.

01
Alignment Call
Free · 45 minutes

Tell us about your operation. We'll show you exactly what TourSync looks like for a business like yours. No pressure. No pitch deck.

Book your alignment call now
02
AI Brain Audit
Free · Included with onboarding

Once you join, the first thing we do is audit your workflows, tech stack, and biggest missed opportunities. The result: a custom blueprint and the foundation of your AI Brain.

03
Built, Launched & Learning
Full audit included · Done for you · Ongoing

We configure and launch your entire platform - no large upfront cost, just your monthly fee from day one. Your AI Brain improves continuously and we become your strategic partner.

Most operators are fully operational within two weeks. Many see time savings in the first 48 hours.

One platform

Stop paying for tools that don't talk to each other.

Keep your ticketing platform. Replace everything else.

Full CRM - every guest, booking, conversation
Unified inbox - SMS, email, WhatsApp, voice, social
Booking platform sync - all major platforms
AI Brain - trained on your business, daily
Automated guest journeys end-to-end
Review generation & reputation management
Email marketing & re-engagement campaigns
Private & corporate sales pipeline
Day-of guest comms & pre-tour briefings
Monthly performance reporting - auto-generated
Social media planner & payments & invoicing
Natural language AI execution Growing & Multi

Your ticketing platform stays exactly where it is. TourSync connects to it and builds the intelligence layer around it.

One monthly fee. One platform. One AI that gets smarter every month.

Simple pricing

One platform. Three tiers. No hidden fees.

Keep your booking platform. The base handles everything after the booking; the value climbs as you grow. Unlimited contacts on every tier.

Base · Comms

$347 /mo

+ $497 setup · audit built in

Everything after the booking, done for you:

  • Connects to your booking platform, every guest in one brain
  • Your own number for calls, SMS & WhatsApp
  • Automated guest journey, timed to the tour
  • Review requests at the happiness peak
  • Missed-call text-back
  • Masked OTA emails recovered, guests become yours
  • Every waiver signer captured, unlimited contacts
  • Contact + private/corporate capture forms
Most popular

Growth

$697 /mo

+ $997 setup · audit built in

Everything in Base, plus:

  • AI agent answers guests over chat & voice, day and night
  • AI review replies, new and your whole backlog
  • Full private/corporate quote engine: packages, proposals, deposits
  • Win-back campaigns for past guests
  • $50/mo of communications credit included

Premium

from $1,997 /mo

+ $2,997 setup · audit built in

Everything in Growth, plus:

  • Every location on one brain, cross-location intelligence
  • AI front desk and AI booking bot
  • Priced by number of cities

Add Reporting to any tier, $199/mo: advice-first dashboards, a quarterly report off your own data, and how often AI recommends you vs your competitors.

No hidden fees, ever. Usage (calls, SMS, WhatsApp, email, AI) is billed at our cost, never marked up and never per contact. Your plan price is your plan price. Switching from another CRM? We waive your setup and migrate you free. See the full pricing & comparison, or the Billing & Usage Fees page.

The honest comparison

Cheaper than an all-in-one CRM. Worth more than a DIY stack.

Against an all-in-one like HubSpot you pay a fraction of the price. Against a cheaper email-and-automation stack you pay a little more, but we build and run it for you, it reads your actual bookings, and there are no per-contact fees.

See the full pricing & comparison

FAQ

Frequently asked questions

Does TourSync replace my booking platform?
No. TourSync connects to the booking platform you already use, such as FareHarbor, Peek Pro, or Rezdy, and adds the CRM, guest communications, automation, and reporting around it. Your availability, checkout, and payments stay in your booking platform.
What booking platforms does TourSync work with?
TourSync connects natively to FareHarbor, Peek Pro, and Rezdy today, with other platforms like Ventrata, Bokun, and TrekkSoft connected on request. See the integrations page for details.
What is the AI Brain?
The AI Brain is the business-intelligence layer inside TourSync. It is built from your own tours, guests, and booking history, and it surfaces what needs attention, drafts guest messages in your voice, and turns plain-language requests into real work.
How much does TourSync cost?
TourSync has three tiers: Base at $347/mo, Growth at $697/mo, and Premium from $1,997/mo, each with done-for-you setup (from $497, waived for switchers). Reporting is a $199/mo add-on. Usage such as calls, SMS, WhatsApp, and email is billed at cost, never marked up and never per contact. See the pricing section and billing & usage fees.

Ready when you are

Ready to see what TourSync looks like for your business?

We onboard every new operator with a dedicated alignment call. You'll leave with a clear picture of what changes, what it costs, and what the first 90 days look like.

Book your free alignment call

Currently onboarding tour operators across North America, Australia, and Europe.